Fashion Photography and Visual Merchandising
Duration: 3 Months
The (possible) importance of fashion photography. Without question, photography plays a major role in global fashion culture and its industry and is commanding an increasing share of public consciousness. Our memory of fashion is really through fashion photography and its publishing, rather than fashion itself. Fashion Photography is divided into 3 main styles; editorial, catalog and high fashion. And another style that is slowly gaining prominence is called street fashion photography. Visual Merchandising on Fashion Retail is important because this is the way how to engage and inspire shoppers, to encourage them to buy more of them products you want them to and of course to increase the sales.